Ecommerce

Finding a niche for your Shopify store is always a daunting task, as it’s the general theme that your store is going to revolve around and can directly relate to your income. Now, as time progresses and we approach 2018, niche selection gets a little bit trickier, as there is quite a bit of market saturation. However, with a little bit of consideration and planning, you can easily infiltrate even the most saturated niches and get a piece of the pie.

While it’s one battle to find a product that would fit well in your store, it’s a whole other war in itself to make sure that this product is actually a winner. Before you fully invest in a product, you want to make sure that people are actually buying it or interested in buying it. Here are the steps you should take to make sure you've got a winner.

Quarter 4, or the holiday season, is an extremely exciting time for all types of stores, especially ecommerce. It’s the season where consumers having buying on their mind, and it doesn’t take very much to get them to spring on the deals that you have going on yourself.

One of the most effective things you can do to your ecommerce store right now is create a cohesive, recognizable brand. Think about the staggering amounts of huge companies that work their way into your life every day simply because their branding is so powerful. You could be out about your day and catch a logo out of the corner of your eye and then, without you even noticing, that company and their products are in your head. You can do this same exact thing to your customers with your smaller ecommerce store, and if you haven’t created a brand for yourself, get on it immediately.

Here's an answer to a problem that every single newcomer into the ecommerce game has. This problem is finding a winning product to sell on your store. If you have a winning product, that’s a huge portion of the battle won right there. You could do all the tactical selling you want, but if you have a product that people just don’t want, you won’t sell nearly as much.

Apps are essential for a successful and legitimate Shopify store. However, there are so many apps on the market, it can be very overwhelming, especially when you're just starting out. Here are 5 of the essential ones.

Answering the question you see plastered all over YouTube and ecommerce forums: "Is dropshipping dead?". It's a concern that a lot of people have and something that can turn newbies away from getting started in this lucrative business.